#1 Private AI Research Lab

We build AI that matters.
Then help you deploy it.

Most AI labs publish papers. Some consult on slides. We do both—then build the damn thing. Born from academia, built for industry.

Work With Us Explore Services

20+

Peer-Reviewed Papers

20+

Successful Projects

3

Core Domains

Deloitte KPMG Baker McKenzie L'Oréal Auchan FM Logistics Harvard HEC Paris IE University HKU HKUST UTS United Nations G20 WEF
Deloitte KPMG Baker McKenzie L'Oréal Auchan FM Logistics Harvard HEC Paris IE University HKU HKUST UTS United Nations G20 WEF

What We Do

From Lab to Production

🔬

Research & Dev

Predictive Analytics & Forecasting
Agentic AI & Multi-Agent Systems
Strategy & Consulting
🌐

Open Source

POSEIDON — World's largest seismic events collection
NSW Property — Largest NSW property market collection
Flagship Product

Elarah AI

"Kill the apps. Keep the news."

Apps get 20% engagement. SMS gets 98%. We chose the obvious channel—and made it smart. Hyper-personalized briefings via SMS. Reply to go deeper. AI learns what you care about.

3-5 briefings per day, timed to your schedule.
No app to download. No account to create.
Your data is never sold. Ever.
E
Elarah AI
Your news companion
🌏 Morning Brief: AUS GDP up 2.1%, tech stocks rally. Climate summit opens in Sydney—Australia commits to 2035 targets. Reply "more" on any topic.
8:07 AM
more climate
8:08 AM
🌱 Climate deep dive: PM announced $2.4B green hydrogen fund. Goal: 82% renewables by 2030. Opposition calls it "inadequate." Want the economic breakdown?
8:08 AM

About Us

Based in Sydney, Australia. Deployed globally.

The Hook Lab is a private AI research laboratory and consultancy. We combine the rigor of academic research with the speed of a startup. Our work spans Fortune 500 consulting engagements to open-source contributions used by researchers worldwide.

Let's build something meaningful

Whether you need research expertise, consulting support, or want to explore a partnership—we'd love to hear from you.

fkriuk@thehooklab.io

Fedor Kriuk, CEO